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Denza launches sales in Switzerland with four models and three active outlets

BYD's premium brand announced the start of sales in Switzerland. Four models could be ordered right away, and Denza planned six sales outlets by the end of 2026.

Event date: August 26, 2026 · Published: October 12, 2026

At an event in Zurich on August 26, Denza presented the Z9GT, D9, Denza Z and Bao 5. The manufacturer said the first three sales outlets were operating in Zurich, Geneva and St. Gallen.

The company planned to expand the network to six locations by the end of 2026. Car deliveries were to begin in the weeks following the brand's launch.

In its statement, BYD gave Swiss prices but did not announce a date for the brand's entry into Poland. The announced outlet numbers are company plans, not confirmation that the outlets were later opened.

Questions and answers

How many Denza models launched in Switzerland?

Four: the Z9GT, D9, Denza Z and Bao 5.

How many outlets were operating at launch?

Denza named three active locations: Zurich, Geneva and St. Gallen.

Fact sheet

ClaimValueSourceAs of
Models available at launch4BYD Switzerland statementOct 12, 2026
Outlets active at launch3BYD Switzerland statementOct 12, 2026
Network target by end of 20266 outletsplan announced by BYD SwitzerlandOct 12, 2026
Attendees at the Zurich eventabout 150 media and creatorsBYD Switzerland statementOct 12, 2026

Sources

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